Flooring Zone is a leading business in the flooring industry based in Northern Beaches serving the Sydney metro area and New South Wales. With its continued growth, the business has identified a need for an experienced Content creator/Marketing to support the marketing and brand presence.

In this role, the ideal candidate will be responsible for the the planning and execution of all marketing activities and strategies to increase sales for Flooring Zone, including branding, market research, distribution, social media platforms, advertising, and public relations.

Duties/Responsibilities include:

1. Planning, developing and organising advertising policies and campaigns to support sales objectives
2. Advising management on advertising strategies and campaigns to reach target markets, creating consumer awareness and effectively promoting the Flooring Zone's products and services
3. Coordinating production of advertising campaigns involving specialised activities, such as artwork, copywriting, media scripting, television and film production and media placement, within time and budget constraints
4. Researching, collecting and analysing data and other statistical information in potential demand and market characteristics for new product varieties and product launches
5. Supporting business growth and development through the preparation and execution of marketing objectives, policies and programs
6. Advising on all elements of marketing such as product mix, pricing, advertising and sales promotion, selling, and distribution channels
7. Creating, scheduling and publishing marketing content to social media platforms and websites
8. Monitoring performance of initiatives, providing regular reporting and insights as required
9. Analysing data from digital marketing campaigns and platforms
10. Recommending updates to digital content including Social media platforms, website, google SEOs and other digital platforms to improve search engine metrics

Qualification and Technical Skills:

1. Minimum of 2 year experience as a content creator or equivalent role
2. Diploma in relevant field preferred
3. Graphic design skills
4. Proficiency in various software computer programs such as WordPress, Excel, Word, Google Drive Suite, Adobe, Social Media platforms
5. Understanding of digital marketing principles, SEO, social media marketing, and content marketing strategies