Help us build the next version of an agency.
Efferent Media has been in business for more than 15 years. In that time digital marketing has changed repeatedly. We think it is about to change more dramatically than it ever has before.
We are entering a new chapter built around AI, automation, internal technology, and a smaller, highly capable team of people who can think across disciplines rather than stay trapped inside traditional agency roles. We are looking for a Growth Marketing Manager who wants to help build that with us.
You will work across two brands: Efferent Media, our full-service agency serving businesses on Long Island and beyond, and Vitality Medical Marketing Group, our specialized agency serving elective and cash-pay medical practices across the country.
You are not stepping into a role that has been done the same way for ten years. You will help define the role.
THIS IS NOT A TRADITIONAL MEDIA BUYER POSITION
Yes, you will work directly in Google Ads and Meta. But that is only part of it. You will also work with creative, landing pages, conversion data, AI systems, automation, analytics, and our own internal technology.
We do not want five people passing a campaign between departments. We want talented people equipped with technology that lets them accomplish significantly more.
You might identify a performance issue in the morning, analyze the data, develop a new creative direction, modify the landing page, launch a test, and build an automated monitor for it, without waiting days for tickets to move between departments.
WHAT YOU WILL OWN
Hands-on responsibility for paid media performance across our client portfolio: Google Ads, Meta Ads, campaign strategy, budget pacing, search terms and negatives, bidding, audiences, creative testing, landing page performance, conversion tracking, GA4 and GTM, offline conversion data, lead quality analysis, launches, troubleshooting, and client growth opportunities.
But we do not believe cost per lead is the finish line. For our healthcare clients we want to understand the whole path: lead, contact, consultation, show, procedure. For our other clients the journey looks different, but the philosophy is the same. Marketing should connect to actual business results.
AI IS PART OF THE OPERATING SYSTEM HERE
We are not looking for someone whose AI experience begins and ends with having a chatbot write ad copy. We are interested in people curious about the infrastructure underneath this shift: Anthropic, OpenAI, n8n, Zapier, APIs and webhooks, AI agents, workflow automation, AI-assisted development, data analysis, generative image and video, automated QA and monitoring, internal tools and dashboards.
You do not have to be an expert in all of these. Almost nobody is. What matters is that you are excited by them. If you find yourself manually checking the same thing every morning, your instinct should eventually become: why isn't a system doing this for me?
WE BUILD OUR OWN TECHNOLOGY
We have spent significant time building internal systems that monitor clients, surface problems, automate repetitive work, and show the team what is actually happening. You will use those systems. More importantly, you will help us improve them. If something should exist and does not, we want you to say so. Sometimes we will build it together. Sometimes you may build the first version yourself.
CREATIVE IS PART OF PERFORMANCE
You will participate in ad concepts, static creative, short-form video, copywriting, offers, landing pages, social creative, and AI-generated creative experimentation. You do not need to be a professional designer. You do need good visual judgment, and you need to be able to turn an idea into something testable.
If your default response is "that is the designer's job," you probably will not enjoy this role. If it is "give me a little while, I think I can make that," now we are talking.
WE ARE LOOKING FOR A BUILDER
Your background might be in growth marketing, performance marketing, Google Ads, Meta advertising, digital strategy, agency account performance, or conversion optimization. Several years of experience would certainly help, but we are more interested in how your brain works than the number of years on your resume.
You should be analytical, curious, creative, and technically adventurous. Comfortable with numbers and with learning unfamiliar software. Able to work independently. Fast without being reckless. Willing to experiment and comfortable being wrong. Interested in business, not just marketing. Excited rather than threatened by AI.
You do not need to be a programmer. But we would love it if technology does not intimidate you. Any experience or experimentation with HTML and CSS, WordPress, JavaScript, APIs, webhooks, n8n, Zapier, SQL, automation platforms, or AI agents is useful. Maybe you have not touched half of these. That is okay. We want someone who hits an unfamiliar technical problem and thinks: I bet I can figure this out.
WHY THIS ROLE IS IN OFFICE
This role is based in our Lindenhurst, Long Island office, and that is intentional. Not because we think people cannot be productive remotely, we have worked remotely for years. This role is different. We are trying to create an environment where someone can turn around and say "come look at this." Ten minutes later we are sketching something. An hour later we are testing it. By the afternoon it may be live. That is hard to recreate through tickets and scheduled calls.
COMPENSATION
$65,000 guaranteed base salary. Performance incentives target roughly $10,000 to $20,000 a year on top of it, based on measurable contribution. That part is a target, not a guarantee, and we would rather be precise about the difference than let a bigger number do the recruiting.
Target total compensation $75,000 to $85,000 and up. Strong performers should have the opportunity to reach the top of that range and beyond. Incentives may consider client retention and account health, marketing performance, lead and consultation quality, successful experimentation, operational improvements, revenue contribution, and AI and automation efficiencies.
This is not primarily a sales commission role. We simply believe that if your work materially improves our clients and the company, you should participate financially in the value you helped create.
BENEFITS, STATED PLAINLY
We would rather tell you exactly what exists than have you discover it during onboarding.
- Retirement plan
- Paid time off
- Paid training and professional development
- Opportunities to travel with the team to industry conferences
- A genuinely family-first environment
- Flexible spending benefits planned for 2027
We do not currently offer employer-sponsored health insurance. If employer health coverage is something you need right now, we want you to know that before you invest time interviewing with us.
THIS PROBABLY IS NOT A GOOD FIT IF
You need someone to tell you exactly what to do every morning. You are uncomfortable working outside a narrowly defined job description. You want to manage vendors rather than make things. You dislike technology. You think AI is a fad. You prefer maintaining established systems to building better ones.
TO APPLY
Forget the generic cover letter. Tell us about a time you hit a problem that technically was not your job to solve, and solved it anyway. What you noticed, what you did, what tools you used, and what happened.
That will tell us more about whether you will succeed here than another paragraph about being a results-oriented team player. We read every response.
Apply here:
Five minutes. No portal, no account to create.
Resumes are useful. They are not particularly good at showing us whether someone will succeed here. Career change? Fine. Unusual background? Interesting. Did not spend the last ten years methodically climbing LinkedIn's approved corporate ladder? Neither did most of us.
Vitality Medical Marketing Group is an equal opportunity employer. We consider qualified applicants without regard to any characteristic protected by applicable federal, state or local law. If you need a reasonable accommodation during the application or interview process, just tell us.